 
PRIVACY POLICY
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Our Promise to You
We appreciate the trust you place in BMW and would not
want to jeopardize your trust in any way. We respect
your privacy and are committed to protecting the
security of your personal information. Rest assured that
we will not rent or sell your personal information to
anyone.
BMW works with retailers and contracted business
partners to provide you with products and services and
to give you the best ownership experience possible. We
maintain physical, electronic and procedural safeguards
designed to protect your personal information. We will
address your privacy-related questions or concerns.
Our Commitment to Privacy
What information does BMW collect?
As part of providing you with our products and services,
we obtain “personal information” about you, such as your
name, address, email and phone number.
How does BMW use my information?
Our primary goal in collecting personal information from
you is to facilitate efficient transactions and provide
you with information regarding relevant products and
services. BMW will not do anything to jeopardize your
trust, including renting or selling your personal
information.
What information does BMW share?
We share personal information with members of the BMW
Group, to assist us in providing offers for products or
services that may be of interest to you. Members of the
BMW Group include, BMW North America, BMW Financial
Services, BMW Bank of North America, and BMW Insurance
Agency. We share personal information with
non-affiliated companies that provide services on our
behalf. All of these companies are contractually
obligated to keep the personal information that we
provide to them confidential and to use such information
only to provide the services we ask them to perform. We
also share personal information with non-affiliated
companies that market our products and services, such as
our retail centers who are distinct entities and have
their own privacy policies.
Is my information secure?
We maintain physical, electronic and procedural
safeguards designed to protect personal information. We
also employ encryption technologies and user
authentication procedures that are designed to keep your
data secure. We limit access to personal information to
authorized personnel and contractors who need access to
perform their job and are contractually required to keep
your information secure.
How am I updated on BMW’s privacy policy?
As business conditions change, we will update this
policy to reflect changes in our business practices. We
will post revisions to our policy on our web site.
Questions and Comments
Please feel free to send your privacy-related comments
or questions to
privacy@bmwusa.com or write: BMW of North America,
Privacy Office, PO Box 1227, Westwood NJ 07675-1227. You
may also call Customer Relations at 800-831-1117 Prompt
"Customer Service Vehicle".
Thank you for your continued interest in BMW.
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